PRIVACY POLICY LAST UPDATED: AUGUST 31, 2024 THIS PRIVACY POLICY DESCRIBES HOW CULT.INC ("WE", "US", OR "OUR") COLLECTS, USES, AND DISCLOSES YOUR PERSONAL INFORMATION WHEN YOU VISIT, USE OUR SERVICES, OR MAKE A PURCHASE FROM HTTPS://CULT.INC (THE "SITE") OR OTHERWISE COMMUNICATE WITH US (COLLECTIVELY, THE "SERVICES"). FOR PURPOSES OF THIS PRIVACY POLICY, "YOU" AND "YOUR" MEANS YOU AS THE USER OF THE SERVICES, WHETHER YOU ARE A CUSTOMER, WEBSITE VISITOR, OR ANOTHER INDIVIDUAL WHOSE INFORMATION WE HAVE COLLECTED PURSUANT TO THIS PRIVACY POLICY. PLEASE READ THIS PRIVACY POLICY CAREFULLY. BY USING OUR SERVICES, YOU AGREE TO THE PERSONAL INFORMATION PRACTICES EXPLAINED BELOW. IF YOU DO NOT AGREE WITH OUR POLICIES AND PRACTICES, YOUR CHOICE IS TO NOT USE OUR SERVICES. IF YOU HAVE ANY QUESTIONS, YOU CAN CONTACT US AT THE EMAIL ADDRESS LISTED IN THE CONTACT INFORMATION SECTION OF THIS PRIVACY POLICY. TABLE OF CONTENTS 1. PERSONAL INFORMATION WE COLLECT 2. HOW WE USE YOUR PERSONAL INFORMATION 3. HOW WE SHARE YOUR PERSONAL INFORMATION 4. YOUR CHOICES 5. THIRD PARTY WEBSITES 6. SECURITY 7. CHILDREN'S PRIVACY 8. CHANGES TO THIS PRIVACY POLICY 9. CONTACT INFORMATION 1. PERSONAL INFORMATION WE COLLECT WHEN YOU USE OUR SERVICES, WE MAY COLLECT THE FOLLOWING TYPES OF PERSONAL INFORMATION: INFORMATION YOU PROVIDE TO US DIRECTLY: WE MAY COLLECT PERSONAL INFORMATION THAT YOU PROVIDE TO US, SUCH AS YOUR NAME, EMAIL ADDRESS, PHONE NUMBER, PAYMENT INFORMATION, AND ANY OTHER INFORMATION YOU CHOOSE TO PROVIDE. INFORMATION COLLECTED AUTOMATICALLY: WE MAY AUTOMATICALLY COLLECT CERTAIN INFORMATION ABOUT YOUR DEVICE AND HOW YOU INTERACT WITH OUR SERVICES, INCLUDING: - USAGE INFORMATION, SUCH AS INFORMATION ABOUT HOW YOU USE OUR SERVICES AND INTERACT WITH US, INCLUDING INFORMATION ASSOCIATED WITH ANY CONTENT YOU UPLOAD TO THE WEBSITES OR OTHERWISE SUBMIT TO US, AND INFORMATION YOU PROVIDE WHEN YOU USE ANY INTERACTIVE FEATURES OF OUR SERVICES. - DEVICE INFORMATION, SUCH AS INFORMATION ABOUT YOUR COMPUTER OR MOBILE DEVICE, INCLUDING THE HARDWARE MODEL, OPERATING SYSTEM AND VERSION, BROWSER TYPE, LANGUAGE, UNIQUE DEVICE IDENTIFIERS, AND MOBILE NETWORK INFORMATION. - TECHNICAL INFORMATION, SUCH AS YOUR IP ADDRESS, TIME ZONE SETTING AND LOCATION, BROWSER PLUG-IN TYPES AND VERSIONS, AND OTHER TECHNOLOGY ON THE DEVICES YOU USE TO ACCESS OUR SERVICES. INFORMATION FROM OTHER SOURCES: WE MAY COLLECT PERSONAL INFORMATION FROM THIRD PARTY SOURCES, SUCH AS PUBLIC DATABASES, SOCIAL MEDIA PLATFORMS, ANALYTICS PROVIDERS, AND ADVERTISING PARTNERS. 2. HOW WE USE YOUR PERSONAL INFORMATION WE MAY USE YOUR PERSONAL INFORMATION FOR THE FOLLOWING PURPOSES: - TO PROVIDE YOU WITH OUR SERVICES, INCLUDING TO PROCESS YOUR PAYMENTS, FULFILL YOUR ORDERS, AND COMMUNICATE WITH YOU ABOUT YOUR ACCOUNT AND OUR SERVICES. - TO IMPROVE AND DEVELOP OUR SERVICES, INCLUDING BY ANALYZING HOW YOU USE OUR SERVICES. - TO PERSONALIZE YOUR EXPERIENCE WITH OUR SERVICES AND PROVIDE YOU WITH TAILORED CONTENT AND RECOMMENDATIONS. - TO SEND YOU MARKETING COMMUNICATIONS, SUBJECT TO YOUR RIGHT TO OPT-OUT. - TO PREVENT FRAUD, CRIMINAL ACTIVITY, OR MISUSES OF OUR SERVICES, AND TO ENSURE THE SECURITY OF OUR IT SYSTEMS, ARCHITECTURE, AND NETWORKS. - TO COMPLY WITH LEGAL OBLIGATIONS AND LEGAL PROCESS AND TO PROTECT OUR RIGHTS, PRIVACY, SAFETY, OR PROPERTY, AND/OR THAT OF OUR AFFILIATES, YOU, OR OTHER THIRD PARTIES. 3. HOW WE SHARE YOUR PERSONAL INFORMATION WE MAY SHARE YOUR PERSONAL INFORMATION IN THE FOLLOWING CIRCUMSTANCES: - WITH SERVICE PROVIDERS, INCLUDING HOSTING PROVIDERS, EMAIL SERVICE PROVIDERS, ANALYTICS PROVIDERS, AND PAYMENT PROCESSORS. - WITH PROFESSIONAL ADVISORS, SUCH AS LAWYERS, AUDITORS, BANKERS AND INSURERS, WHERE NECESSARY IN THE COURSE OF THE PROFESSIONAL SERVICES THAT THEY RENDER TO US. - WITH LAW ENFORCEMENT, GOVERNMENT OFFICIALS, OR OTHER THIRD PARTIES WHEN WE ARE COMPELLED TO DO SO BY A SUBPOENA, COURT ORDER, OR SIMILAR LEGAL PROCEDURE, OR WHEN WE BELIEVE IN GOOD FAITH THAT THE DISCLOSURE OF PERSONAL INFORMATION IS NECESSARY TO PREVENT PHYSICAL HARM OR FINANCIAL LOSS, TO REPORT SUSPECTED ILLEGAL ACTIVITY, OR TO INVESTIGATE VIOLATIONS OF OUR TERMS OF SERVICE OR ANY OTHER APPLICABLE POLICIES. - IN CONNECTION WITH, OR DURING NEGOTIATIONS OF, ANY MERGER, SALE OF COMPANY ASSETS, FINANCING OR ACQUISITION OF ALL OR A PORTION OF OUR BUSINESS BY ANOTHER COMPANY. 4. YOUR CHOICES YOU HAVE THE FOLLOWING RIGHTS WITH RESPECT TO YOUR PERSONAL INFORMATION: - ACCESS AND UPDATE YOUR INFORMATION BY LOGGING INTO YOUR ACCOUNT OR CONTACTING US. - UNSUBSCRIBE FROM MARKETING COMMUNICATIONS BY CLICKING ON THE "UNSUBSCRIBE" LINK LOCATED ON THE BOTTOM OF OUR MARKETING EMAILS. - OPT-OUT OF CERTAIN DATA COLLECTION AND USE PRACTICES BY UPDATING YOUR BROWSER OR DEVICE SETTINGS. 5. THIRD PARTY WEBSITES OUR SERVICES MAY CONTAIN LINKS TO OTHER WEBSITES, PRODUCTS, OR SERVICES THAT WE DO NOT OWN OR OPERATE. WE ARE NOT RESPONSIBLE FOR THE PRIVACY PRACTICES OF THESE THIRD PARTIES. PLEASE BE AWARE THAT THIS PRIVACY POLICY DOES NOT APPLY TO YOUR ACTIVITIES ON THESE THIRD PARTY SERVICES OR ANY INFORMATION YOU DISCLOSE TO THESE THIRD PARTIES. WE ENCOURAGE YOU TO READ THEIR PRIVACY POLICIES BEFORE PROVIDING ANY INFORMATION TO THEM. 6. SECURITY WE TAKE REASONABLE MEASURES TO PROTECT YOUR PERSONAL INFORMATION FROM LOSS, THEFT, MISUSE, UNAUTHORIZED ACCESS, DISCLOSURE, ALTERATION, AND DESTRUCTION. HOWEVER, NO SECURITY SYSTEM IS IMPENETRABLE AND WE CANNOT GUARANTEE THE SECURITY OF OUR SYSTEMS 100%. IN THE EVENT THAT ANY INFORMATION UNDER OUR CONTROL IS COMPROMISED AS A RESULT OF A BREACH OF SECURITY, WE WILL TAKE REASONABLE STEPS TO INVESTIGATE THE SITUATION AND, WHERE APPROPRIATE, NOTIFY THOSE INDIVIDUALS WHOSE INFORMATION MAY HAVE BEEN COMPROMISED AND TAKE OTHER STEPS, IN ACCORDANCE WITH ANY APPLICABLE LAWS AND REGULATIONS. 7. CHILDREN'S PRIVACY OUR SERVICES ARE NOT DIRECTED TO CHILDREN UNDER THE AGE OF 13, AND WE DO NOT KNOWINGLY COLLECT PERSONAL INFORMATION FROM CHILDREN UNDER THE AGE OF 13. IF WE LEARN THAT WE HAVE COLLECTED PERSONAL INFORMATION OF A CHILD UNDER THE AGE OF 13, WE WILL TAKE REASONABLE STEPS TO DELETE SUCH INFORMATION FROM OUR FILES AS SOON AS IS PRACTICABLE. PLEASE CONTACT US IF YOU BELIEVE WE HAVE ANY INFORMATION FROM OR ABOUT A CHILD UNDER THE AGE OF 13. 8. CHANGES TO THIS PRIVACY POLICY WE MAY CHANGE THIS PRIVACY POLICY AT ANY TIME. WE ENCOURAGE YOU TO PERIODICALLY REVIEW THIS PAGE FOR THE LATEST INFORMATION ON OUR PRIVACY PRACTICES. IF WE MAKE MATERIAL CHANGES TO THIS PRIVACY POLICY, WE WILL NOTIFY YOU BY UPDATING THE DATE OF THIS PRIVACY POLICY AND POSTING IT ON OUR SERVICES. ANY MODIFICATIONS TO THIS PRIVACY POLICY WILL BE EFFECTIVE UPON OUR POSTING OF THE NEW TERMS AND/OR UPON IMPLEMENTATION OF THE NEW CHANGES ON THE SERVICES (OR AS OTHERWISE INDICATED AT THE TIME OF POSTING). IN ALL CASES, YOUR CONTINUED USE OF OUR SERVICES AFTER THE POSTING OF ANY MODIFIED PRIVACY POLICY INDICATES YOUR ACCEPTANCE OF THE TERMS OF THE MODIFIED PRIVACY POLICY. 9. CONTACT INFORMATION IF YOU HAVE ANY QUESTIONS OR CONCERNS ABOUT OUR PRIVACY POLICY, PLEASE CONTACT US AT: CULT.INC